The concept of the exhibition space is divided into two parts, mapping the overall history of the well-known Favorit brand. The first part features an inclined track with an imaginary peloton of bicycles. Above the dynamic profile of the sloped track, a wall displays projections, posters, and racing jerseys. The inclined plane/track with a curve conveys a sense of movement and energy, reflecting dynamism within the space. The sloped race track with bicycles is complemented by texts and information panels with LCD screens. The upper section, where the curve of the sloped track is located, is dedicated to the story of Róbert Hutyra.

The second part consists of the opposite wall highlighting key historical milestones. In the central part of the hall, seating elements are integrated in the form of an oversized bicycle chain.